How to Send Holiday Greetings When There’s No Holiday? Use a Cultural Event!

How to Send Holiday Greetings When There’s No Holiday? Use a Cultural Event!

What in the world? Why might you want to send this graphic to your followers and prospects? There’s a very good reason. Let me explain … Staying Top-Of-Mind With Your Audience When you stay in touch with your audience, you stay top-of-mind. And when you...
Why a ‘Lazy’ Facebook Page Can Kill Half your Word-of-mouth Referrals

Why a ‘Lazy’ Facebook Page Can Kill Half your Word-of-mouth Referrals

It’s the silliest thing! You’re running your business, and every now and then someone gives  your business a plug when talking with a friend. These word-of-mouth referrals are the very best thing that could happen, because you’ve been introduced to...
The 5 Kinds of Social Media Posts that Actually Attract New Business

The 5 Kinds of Social Media Posts that Actually Attract New Business

First of all, let’s be clear. If your business is not growing and prospering and you’re struggling with that, the REAL PROBLEM is that you don’t have enough OUTREACH in your marketing department and in your marketing systems. After several decades of...
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