by Arthur Cronos | Oct 3, 2014 | advertising, All, automatic selling systems, budget, business growth, fulfillment, selling, target market, unique selling proposition
Whether your business succeeds … or struggles and fails … depends upon only a handful of steps. If you succeed with them you will first survive, and then grow. We can easily present each of these in the form of a simple question. If you can say...
by Arthur Cronos | Sep 27, 2014 | All, automatic selling systems, fulfillment, multi-touch marketing, prospecting, selling
Medford, Oregon, September 27, 2014 — For years I’ve heard Dan Kennedy say that Marketing *IS* the business, and determines your growth, and that what your business actually does or produces is “just the deliverable.” And this made sense...
by Arthur Cronos | Sep 11, 2014 | advertising, All, selling, testimonials, video, video advertisements
Medford, Oregon, September 11, 2014 — Back in my hippie days, I copied my cooler peers, as we all said “Sex, Drugs, and Rock&Roll,” as if this was really funny. Actually, I didn’t even like Rock&Roll that much, but you know how we young...
by Arthur Cronos | Sep 7, 2014 | advertising, All, relationship marketing, reputation, selling, video
YouTube, September 7, 2014 — Brilliant advertisement from Swedish furniture giant IKEA goes viral on YouTube, with astounding re-positioning of their catalog as a hilarious spoof of Apple product-introduction style video. Unique Sales Proposition To grow and...
by Arthur Cronos | Aug 22, 2014 | advertising, All, automatic selling systems, email marketing, multi-touch marketing, selling
August 22, 2014, Medford, Oregon — My friend Dennis sent me news of an article printed in The Atlantic, which raises an interesting question. He said … Dear Arthur, If the Atlantic runs this, it should be sound. “The Internet was supposed to tell us...
by Arthur Cronos | Aug 9, 2014 | advertising, All, reputation, selling, video
August 9, 2014, Medford Oregon — Voltos Marketing Engineers announces availability of new “Customer Review” Professional Video Commercials, at affordable pricing. In recent years, one’s reputation in Internet Time could make or break a company...